China

China offline channels: collective store form, specialty store subsidy

“Collective store form, specialty store subsidy”-the image store policy that has been popular with dealers in China a few days ago has begun to bear fruit.

According to analysis by industry insiders, this kind of policy with high subsidies and flexible operation will likely affect the two distinct policy forms of “collection stores” and “specialized stores” in the current electronic cigarette industry.

China offline channels: collective store form, specialty store subsidy

According to many offline owners who have opened specialty stores, many brands have begun to tighten investment and even began to give priority to the supply of goods to direct stores.

Many well-known brands even broke the regional protection policy stipulated earlier and further reduced the protection scope of the store area.

What will be the offline trend of electronic cigarette stores in the future? We will wait and see.

VAPE HK

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