Brands
Learn more about worldwide vaping brand news here, and follow the vaping industry trends.
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iMiracle (ELFBAR & LOST MARY) 2025 R&D: Why E-Liquid Formulation Is the True Foundation of Safety
iMiracle — the company behind global blockbuster brands ELFBAR and LOST MARY — recently released key 2025 R&D findings that every supply chain partner should note. Two standout revelations: Base formulations (e.g., nicotine lactate vs. benzoate) can significantly influence heavy metal migration rates. The company conducted over 136,000 comprehensive tests…
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Join the Hunt: Unlock VOOPOO’s Secret Santa Gifts This Holiday
VOOPOO, a leading innovator in vaping technology, achieved significant breakthroughs in 2025 by launching a series of innovative and popular products. VOOPOO’s efforts have been recognized with multiple industry awards, including the Digital & Electronic Devices – Platinum Winner at the Muse Design Awards, as well as high honors from…
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Mexico’s 2025 Vape Ban: Implications for the Global E-Cigarette Industry
On December 9, 2025, Mexico’s Chamber of Deputies passed a constitutional amendment with 324 votes in favor and 129 against; the Senate approved it on December 11. The law bans all commercial activities involving the entire e-cigarette industry (disposables, refillables, heated tobacco, e-liquids, etc.): Prohibiting nationwide acquisition, production, manufacturing, transportation, storage,…
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Airis PureFlow Switch: Dual-Battery 50,000-Puff Platform That Powers More Than Just Your Vape
Why Airis Built PureFlow Switch for the High-Puff Segment Airis is positioning itself firmly in the high-puff segment with the launch of the Airis PureFlow Switch, a dual-battery disposable designed to tackle two issues users care about most: weak endurance and a lack of trust caused by leaks and safety…
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Silence is Power: Meet the VAPEPIE GhostAir
Vaping doesn’t have to be loud to be powerful. In a market flooded with devices that prioritize flash over function, the new VAPEPIE GHOSTAIR 40000 PUFFS stands out by offering the best of both worlds: massive performance and discreet usability. Engineered for users who demand longevity without the bulk, this…
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2025 Christmas Flavor Forecast: The 5 E-Liquid Trends Every Vape Juice Brand Must Know
When the first Christmas lights go up, consumers don’t just look for taste—they hunt for memory. In 2025, the battle for holiday sales in the e-liquid and vape juice space has moved from “good flavor” to “complete festive atmosphere.” At YTOO, one of the world’s largest e-liquid manufacturers, we’ve analyzed…
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Review: Is the Vaporesso XROS 5 NANO the “Smartwatch” of Vaping?🤔
Fresh off our detailed review of the XROS PRO 2—where we noted its robust performance—we were reminded of one thing: this industry moves fast. Just when we got comfortable, Vaporesso dropped the new XROS 5 NANO, and we had to see how the newest family member measures up. First Impressions:…
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Hands-On Review of the SKE Bar 15K: Honest Engineering in a World of Hype
If you walk into any vape shop today, you are bombarded with disposable bricks promising the moon: 30,000 puffs, 50,000 puffs, maybe even infinite puffs. But let’s be frank—half of those devices burn out before you hit the halfway mark, or they are so massive they feel like carrying a…
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YTOO December Flavor Collection Review🔥 Six Year-End Masterpieces Shaping 2026’s Global Vape Trends
As 2025 draws to a close, the market is typically flooded with clearance stock and rushed releases. However, global manufacturer YTOO has taken a different approach with their final flavor lineup of the year. Rather than volume, they have prioritized regional specificity and chemical precision. The collection features six distinct…
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Bruce’s × TVC e-juice review
Prelude We’re back with another round of E-JUICE Time! In this issue, Captain brings you a collaborative e-liquid release from Bruce’s (BPMODS) and TVC. TVC is the largest vape-shop chain in Vietnam, so our friends across Southeast Asia are in for a treat. Let’s take a look at how it…
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