Juul has filed a patent for a device powered by artificial intelligence. The company says the device can help users gradually quit nicotine by limiting daily intake. It is reported that the e-cigarette company applied for the patent last summer and has made it public recently.
According to the description of the patent document, this device can “communicate” with the vaping device (used to absorb nicotine), and can also replace nicotine and similar non-nicotine products such as citric acid to gradually reduce people’s nicotine intake. The controller applies machine learning to adjust the delivery of nicotine and/or non-nicotine evaporable substances according to the user’s behavior through a supporting application. This behavior can be learned by monitoring the use of the vape and the behavior of the user.
Therefore, this device of Juul can train the vape to understand the frequency and extent of nicotine consumption-according to the patent application documents, the device can be connected to a smartphone-to decide how and when to replace non-nicotine products to reduce addictive nicotine chemical.
In fact, Juul has been brewing this idea for a long time: Juul co-founder and chief product officer James Monsees told the media in 2018 that the company is planning to develop a smartphone-connected device that will be able to authenticate users and help them voluntarily give up nicotine products.
Although it may seem counterintuitive for e-cigarette companies to help users quit nicotine in e-cigarettes, Juul has been criticized for the fact that its products may lead to an increase in the number of young people who vape. The company has also been heavily investigated and litigated for marketing and claiming its products are partly to help people quit smoking.